I recently switched my podcast hosting form SoundCloud to Libsyn. It was a move that had to be made. I don’t like to mess with a good thing, and my podcast has been doing well, so I was reluctant to make any changes. But I need to know, how good was my podcast really doing? Which leads to my first reason for switching from SoundCloud to Libsyn:
- The stats on SoundCloud are not accurate. I decided to switch from SoundCloud to Libsyn for my podcast partially because I could not trust the SoundCloud stats. At first I was excited to see my brand new podcast getting hundreds of “listens” per day, but something just didn’t sit right. When I would look at the detailed SoundCloud stats, more than half of them were coming from a vague source called “Mozilla”. Why did my SoundCloud stats say “Mozilla” and why did that make up the biggest source of listens? Over time these mysterious listens disappeared, but my stats declined with them, so I can only suspect they were fake listens meant to prop up new accounts. Deceptive, at best.
- The second reason I switched from SoundCloud to Libsyn has to do with stability. In short, SoundCloud loses money, a lot of it, and Libsyn makes money. Do I want to invest years into a podcast platform only to have the platform shut down one night? It’s a small risk, but still worth considering. If SoundCloud offered other features that were friendly to podcasters it may be worth overlooking this issue, but they don’t.
- Here’s a massive reason I migrated from SoundCloud to Libsyn: The ability to schedule uploads! I like to release a podcast episode every Sunday. Do I want to be on my computer uploading them every Sunday? No. The fact is, I have a life, a busy one. I have kids. I take vacations. I like to watch golf on Sundays. You get the point. SoundCloud, in a move that makes zero sense and is completely unjustifiable, refuses to allow podcasters to schedule uploads. Every other major podcast platform allows you to schedule uploads, but not SoundCloud. Thankfully, Libsyn fully embraces the scheduled rollout of your content. Easy decision here.
- SoundCloud was not built for podcasters, it was built for musicians. While they have moved toward podcasting, they leave a lot to be desired in the user experience. Their embedded player is excellent, and works on wordpress.com blogs, which is a major selling point, but it might be the only area where they beat other podcast hosts. Libsyn offers a variety of embedding options, but none work on the wordpress.com hosted sites.
- When switching from SoundCloud to Libsyn, I also considered the support I received. I sent several inquiries to SoundCloud relating to their lack of a scheduler, I never received a response. Meanwhile, as I got started on Libsyn I had many questions, and the Libsyn support team was getting back to me within minutes of my emails being sent. Bravo. They walked me through the entire process, I even got a response from a company VP that I emailed with a question. A personal response from a Libsyn VP. Top notch. They even uploaded all of my old content free of charge within minutes of my request!
Once I made the decision to move from SoundCloud to Libsyn the process was quite simple. This tutorial walks you through the process seamlessly, it is all you need to get the job done.
If you enjoyed this article, please subscribe to my podcast by searching The Mark Baxter Podcast on iTunes! Thank you!
If you’re a listener of the show, Thank you! I won’t be ending my SoundCloud presence yet, but I encourage you to find another platform to subscribe on like Overcast or Pocketcasts if you don’t use iTunes. I’m also trying to get on Stitcher as well. Stay tuned!